By Sami Mahroum
This ebook explores startups that experience thrived opposed to the chances in locations the place startup good fortune used to be deemed to be not going. Discussing a few expertise startups from worldwide that experience succeeded with out nation backing nor neighborhood enterprise and seed capital, Black Swan commence Ups presents targeted insights into unsung versions of luck past the 2 dominant narratives of Asia’s ‘Tiger Economies’ and America’s Silicon Valley miracle. the writer describes those tales of good fortune as ‘black swan occasions’ and ascribes their achievements to the power of marketers to leverage the ‘place surplus’ in their destinations, whereas development connections to aid networks outdoors their fast geographies. together with case experiences equivalent to Skype in Estonia, SoundCloud in Germany and Bayt.Com in Dubai, this insightful ebook provides a holistic and wide-ranging view of the way know-how startups have, and will, achieve much less most probably areas.
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Extra info for Black Swan Start-ups: Understanding the Rise of Successful Technology Business in Unlikely Places
These could include, for example, access to cheap labour, advanced infrastructure, or being amidst a creative community. It is important to note that the five Cs should not be seen as mutually exclusive characteristics. 3, where I have grouped the 15 place-making conditions identified in the literature into five key categories. 3 Classifying the 15 core factors by the five Cs Cost Calibre Convenience Creative destruction Community Low cost Infrastructure Access to Entrepreneurial Open and production Access to highly global university collaborative Government skilled talent networks Culture of social and support Flexible Businessrisk-taking professional specialisation friendly networks Knowledgebase regulatory Anchor firms environment Highlyskilled entrepreneurial immigrants Risk capital Attractive lifestyle 2 Start-up Success and the Five Types of Place Surplus 35 • Cost includes such factors as business and living costs which add to the total cost of production.
Currently owned by Microsoft StormGeo (weather company) One of two only start-ups to come out of from Bergen, Norway Bergen, Norway, to grow internationally Sofizar (online marketing), One of handful companies to emerge out of Lahore, Pakistan Lahore, Pakistan and to expand in the US by spinning off sister companies SoundCloud (music), Berlin, First and main global start-up to emerge Germany successfully out of Berlin since 1989 24Symbols (online books), One of two global internet based start-ups Madrid, Spain (other being Odigeo in Barcelona) to come out of Madrid, Spain TomTom (GPS), Amsterdam, Main company with a global brand coming out Netherlands of the Netherlands Atlassian, Sydney, Australia In this respect, I would have liked to include in the book one or more possible candidates in each of the locations chosen.
Unlike, Cambridge, Oxford and Silicon Valley, Sophia Antipolis did not have the advantage of being co-located with a world-class university or near global technology firms. In fact, in his study of Sophia Antipolis, Christian Longhi observed that ‘Sophia Antipolis has developed in vacant space, in a region without industrial or university tradition [but] nevertheless today among the best known centres of high technology activity in Europe’ (Longhi 1999). Longhi ascribes the success of the park to the active role of the top-down public sector as well large corporate players, including DATAR, the Delegation for Spatial Planning and Regional Action of the Ministry of Rural Affairs 2 Start-up Success and the Five Types of Place Surplus 31 and Regional Planning; INRIA, the French Institute for Research in Computer Science and Automation; Ecole des Mines de Paris, and other French public research centres.
Black Swan Start-ups: Understanding the Rise of Successful Technology Business in Unlikely Places by Sami Mahroum